wildaid

courtesy of Nik Lacchin of luckydesigns.org

This week Helping Hand features WildAid, a global nonprofit focused on ending the wildlife trade through behavior change campaigns, many in Asia, using regional celebrities in public service messaging campaigns, with people like basketball star Yao Ming, actor Jackie Chan and many others.

wildaid.org

  

A year after China imposed a ban on the commercial sale of elephant ivory, surveys indicate Chinese citizens are simply traveling to neighboring countries to buy ivory, and now the Chinese government is working with wildlife nonprofits to launch a public awareness campaign to warn Chinese consumers they may end up in jail if they buy ivory abroad.

wildaid.org

Nonprofit WildAid have been joined in their effort to end shark fin consumption by a leading TV actor in Thailand. Pong Nawat Kulrattanarak has recorded a PSA describing the painful way sharks have their fins cut off and are often thrown back into the ocean to feed an industry based around shark fin soup and other shark consumption.